Daydrm.ai is designed to be an AI-powered creative tool for strategists, creatives, and directors. It offers on-demand conceptualization solutions for agencies, brands and studios.

It uses a custom-built training data based on various campaigns and a uniquely-compiled structured dataset exclusive to Daydrm. This AI model has a feature of generating multiple outputs at once from a single brief thereby encouraging creative ideation.

Daydrm also prides itself on its data privacy measures which ensures that inputs and outputs from users are kept private. It offers a variety of generators each acting upon its own bespoke training data for strategic briefs and creative ideas.

Daydrm has introduced a chat-feature with Ari, an AI creative partner to facilitate a collaborative and interactive ideation process. This AI interface has been designed to be user-friendly and has been tested for strategists and creative professionals.

The platform provides users the ownership of the generated ideas and outputs ensuring privacy and intellectual property rights. In addition, it rules out learning from user-inputs, thereby not using any user data for service improvements or model training.